Monday, 6 May 2013
What Are People’s Deepest Motivations?
Economists have long regarded financial gain as one of the primary motives that drive human beings. But research in the cognitive sciences increasingly shows that while money may induce people to work harder physically, it seems to have no effect at all where mental tasks are concerned.
As author Daniel Pink describes in an illustrated talk to which a link is provided below, studies in various countries have shown that giving people more money does not stimulate creative thought, even when the amounts offered are the equivalent of several weeks’ pay. (more…)
Pleasure and Pain | 3 comments »